A brand to be recognized needs to have an assertive communication that reaches the interested public. In order to achieve this goal, three actions were developed for brand communication: logo animation, slogan and sound branding. Below is a brief promotional video exemplifying the application of the actions.

Two slogans were developed for the brand that invite the public to join the proposal to do their part and start the movement of change for the future.

Currently, most brand awareness actions are done digitally. In the midst of a large amount of information, it is necessary to find ways to get the public's attention. In this way, one of the actions is to animate the brand's signature quickly and spontaneously, which is a differential.

Companies have been looking for different ways to innovate in their dissemination and in a world where our senses are very sharp and alert at all times, a strategy adopted is that of sound. A way to identify the brand beyond the visual.